PMG has been presenting itself with a new corporate identity since June 2021. Through a new logo and corporate design, the brand message "Passion drives us." and a brand new corporate website, the international automotive supplier clearly states that it will continue to be a driving force in shaping the transformation of the automotive industry in the future.
The automotive industry is undergoing extensive change. E-mobility, networked driving, new mobility services and new materials are only some of the elements of the way to a sustainable, smart and safe mobile future.
At PMG, the signs are also pointing to change. The company, which was founded in 1960 and now has about 1,400 employees on three continents, has been presenting a brand new identity from June 2021. The new claim "Passion drives us." refers to the core of the company's brand identity: passion is both the drive and the engine that holds PMG together at its core. PMG's new motto "Change is a Chance" reflects the transformation in the automotive industry and also emphasizes that PMG is ideally positioned to turn challenges into opportunities. The further developed logo still visualizes the sintering process, but also references the fusion of different processes and the productivity of cooperation in global partnerships. The new vision attests to the company's ambition: "We are the preferred global partner for today's and tomorrow's powder metal and automotive solutions." Todays launch of the new corporate identity also includes PMG´s completely redesigned website. The facade design of all of the company's eight locations worldwide will be gradually adapted over the next few months. PMG's new corporate identity was developed by Petershagen Kommunikation, a corporate consultancy for identity-based communication based in Cologne and Berlin. Petershagen Kommunikation has been working with PMG since 2020.